Moreno Valley City Logo

News Release

April 07, 2008
CONTACT:Media and Communications

City opens online store    

The Moreno Valley Online City Store is now open for business.  The store is accessible from the City’s official Web site at  Shoppers can purchase apparel including T-shirts, golf shirts, coffee mugs, tote bags and more, all featuring the City’s logo.

“Starting the online store was the next step in the City’s on-going branding effort,” said City spokesperson Angela Rushen.  “The new logo was launched last fall, and is used on most of Moreno Valley’s marketing and promotional material.  Now people can go online and purchase items with the logo for themselves or others.  It’s a great way to enhance and express community pride,” she said.

A private, third-party vendor handles all operations for the online store including order fulfillment, customer service and shipping.  “It’s very cost-effective.  The City doesn’t need to store inventory or handle shipping,” Rushen said.  The City monitors overall operations of the store and can make modifications when necessary. 

Future plans for the online store include a photography contest for the City’s 2009 wall calendar.  Winners of the contest will see their photos used in the calendar, which will be available for sale at the online store.  Details on the contest will be announced at a future date.

For more information, call the City’s Media and Communications Division at 951.413.3053.